About Lead with AI

AI transformation, built around people.

Lead with AI is a people-centric AI transformation partner. We help organizations find where AI creates value, redesign the work around it, and build the people and solutions that make it stick.

We believe AI adoption is a leadership and change challenge first, which is why we start with the people doing the work.

The impact so far

From AI curiosity to measurable change in how work gets done.

2,000+
Leaders trained in applied AI fluency
10,000+
Workflows transformed with AI
94
Net Promoter Score across our programs
30,000+
Leaders reading our AI newsletter twice a week
Our team

The team behind Lead with AI

We are an AI-native, remote team obsessed with one question: how can AI make work better, not just faster?

Our founders and transformation partners bring experience from McKinsey, EY, Sodexo, WeWork and the IRS. Alongside them, our engagement managers, program leads and AI builders run every client engagement end to end, all focused on people-centric AI transformation.

Daan van Rossum
Founder & CEO, Lead with AI

Daan founded Lead with AI because he saw both the opportunity and thread of AI in the workplace toward a happier future of work. He's a LinkedIn Top Voice 2026 and was featured in HBR, NYT, CNBC, and more.

Henrik Järleskog
Co-founder & Managing Director, Europe

Henrik is Co‑founder & Managing Director, Europe at Lead with AI, where he partners with senior executives and enterprises to turn AI from hype into everyday practice. Before joining, he worked as a Fortune 500 VP in EY and Sodexo.

Katina Dell'Acqua-Lubich
Chief Operations and Finance Officer

Katina leads Operations and Finance for Lead with AI, with a focus on scaling our human-centric approach to AI transformation to even more leaders and companies.

Jonah Levey
Co‑founder & Director

Jonah is Co‑founder & Director at Lead with AI, bringing over two decades of experience building companies at the intersection of talent, technology, and the future of work.

Pawel Gorski
Co-founder, Chief Growth Officer

Pawel leads growth at Lead with AI, while also driving the company's internal AI transformation and helping others do the same in public and private training programs. Before joining Lead with AI, Pawel was the CEO of Tribee AI.

Kirstin Austin
Impact Partner

Kirstin Austin (ex Chief Learning Officer, IRS) serves as a senior, trusted partner to select clients. She works with sponsors to define success, monitor progress, gather honest feedback, diagnose barriers, and shape the next stage of their AI transformation.

Gary C. Tate
Chief AI Officer

Gary leads two critical pillars at Lead with AI: product and internal AI transformation. He also delivers monthly executive briefings and teaches a course on Agentic AI.

Phil Kirschner
Transformation Partner

Phil is an ex-McKinsey, WeWork, JLL, Credit Suisse future of work expert delivering strategic transformation projects for Lead with AI clients.

Elsa Hedberg
Engagement Manager

Elsa leads complex AI transformation engagements, bringing senior stakeholders, learning, change and delivery together around measurable outcomes. Her background spans Head of People, organizational development, leadership development and AI integration, giving her a strong understanding of how to make change actually work inside organizations.

Margot Mari
Engagement Manager

Margot leads complex AI transformation engagements from strategy through execution, keeping clients and specialist teams aligned around measurable outcomes. Her background in senior account and digital project leadership at VML and BETC Fullsix brings deep experience managing multidisciplinary work, demanding stakeholders and complex programs for major brands.

Molly Sanders
Engagement Manager

Molly leads complex enterprise AI engagements, connecting client priorities with our curriculum, facilitation and delivery teams. A transformation consultant and founder with experience including Equifax, she has led multi-workstream platform migrations, workforce upskilling and human-centered change programs, bringing the rigor large organizations need to turn learning into implementation.

Quang Nguyen
Engineering and Design Director

Quang leads design and font-end engineering for Lead with AI. If you've gotten personalized recommendations for how to use AI in your work, you likely have him to thank for it.

Catherine Shanshurova
Founding Account Executive

Catherine partners with corporate leaders to guide them through bespoke, human-centric AI enablement programs that deliver practical, real-world results. With her vast experience in tech and complex corporate enterprise solutions, she ensures that Lead with AI’s programs directly align with the evolving needs of today’s executives.

Daniel Cutright
Client Partner

Daniel helps leaders turn AI priorities into practical transformation programs. He brings nearly seven years selling complex data and analytics solutions at S&P Global Market Intelligence, where he worked with financial institutions and consistently exceeded target, combining enterprise sales rigor with a highly relationship-driven approach.

Mia Tran
Program Manager

Mia leads learner impact, making sure our programs translate into real engagement, behavior change and measurable progress. She connects personalization, live learning and ongoing support into one coherent experience, helping large groups of employees build confidence with AI while keeping the experience human, relevant and practical.

Wendy Ng
Program Manager

Wendy manages multiple live programs for Lead with AI, including the flagship AI Leader Advanced course and private cohorts for leading global companies.

Clarissa Chang
Program Manager, Lead with AI PRO

Clarissa leads programming and partnerships for Lead with AI PRO, bringing exceptional practitioners and ideas into our community. Previously Interim CEO of SEA Founders and an inclusion leader at Grab, she has built programs reaching more than 100,000 micro-entrepreneurs and thousands of people with disabilities.

Claire Nguyen
Course Operations

Claire makes sure Lead with AI programs run reliably from curriculum through delivery. With 7+ years in operations and program management, including Shopee, she coordinates complex enterprise programs across content, facilitators, learner journeys, timelines and client requirements, bringing the operational discipline needed to deliver consistently at scale.

Emma Lucas
Transformation Partner

Emma leads our work on Champions, facilitator development and client-led AI adoption. With 25+ years across HR, talent and leadership development, including Hewlett Packard, Sungard, Thales and Marks & Spencer, she combines executive coaching expertise with exceptional facilitation to help organizations build the internal capability to sustain transformation themselves.

Jasmine Tran
Analyst

Jasmine turns fast-moving AI developments into clear, practical learning experiences for leaders and teams. A Johns Hopkins graduate student, former Jabil marketer and AAF Most Promising Student, she researches emerging capabilities, develops enterprise curriculum, and keeps our programs accurate, current and genuinely useful as AI changes.

Jen Tran
Course Content Producer

Jen is the mastermind behind Lead with AI's ever-expanding library of video course content. She mastered Claude Code to move our production from manual editing to conversational, but stay firmly in the lead of the final outputs.

Feeona Espiritu
Impact Operations Lead

From CRM to MCP, Feeona makes things work so our Impact Engineers and Assistants can make the biggest possible impact with every hour they spend on their cohorts.

Saras Nuraisyah
Community Manager

Saras manages the Lead with AI PRO community, with the daunting task to keep over 500 global leaders up to speed on AI through daily connection and weekly live sessions.

Linn Tran
Learner Impact Assistant

Linn makes the promise of human-guided AI transformation a reality. She 'leaves no learner behind' on their way to AI fluency with daily support and encouragement for each leader in our programs.

Let us find where AI creates value for you, and then build it.

Start with a conversation about your goals, your people and the work that matters most.